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News & Press: NABJ News

SRB Communications’ Sheila Brooks will receive NABJ’s Inaugural Award for Media Professionals

Tuesday, April 26, 2011   (0 Comments)
Posted by: Aprill Turner
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Brooks Embodies the spirit of the award’s Namesake, Patricia L. Tobin 

WASHINGTON, D.C.-(April 26, 2011)--Sheila Brooks,an Emmy-award winning journalist, entrepreneur, and dedicated advocate for minority and women’s issues and small businesses will receive the National Association of Black Journalists (NABJ), inaugural Patricia L. Tobin Media Professional Award, the Board of Directors announced at its spring meeting. 

Brooks is founder, president and CEO of SRB Communications, LLC,a full-service media and communications agency and post-production facility in Washington, D.C. Her agency, which recently celebrated its 20th anniversary, offers programming for television and radio, broadcast-quality video production; event production; as well as creative, branding and strategy for advertising, marketing and public relations campaigns. Brooks is also an Entrepreneur in Residence in the John H. Johnson School of Communications at Howard University. In this role, she provides consulting services in strategy, branding and media outreach for the newly established entrepreneurial incubator for students and emerging business owners.

 "I am humbled and blessed to receive this special award from my NABJ family. This award honors the remarkable achievements of an exceptional leader and entrepreneur and is a tribute to the legacy of a longtime friend and colleague who touched my life and so many others,” Brooks said.  "Pat Tobin’s shining light will help me help others live their dreams and become entrepreneurs!”

 NABJ member Pat Tobin of Los Angeles passed away in 2008. Tobin was president and CEO of Tobin and Associates, a prominent minority, woman-owned public relations firm. She was a dedicated activist for causes that impacted minorities, women and youth; and was co-founder of the National Black Public Relations Society. 

"It gives us great joy to honor Sheila Brooks. She is one of NABJ’s hardest-working members, from lending her production expertise to hosting a golf tournament to raising money for the organization. Sheila goes above and beyond for NABJ,” said NABJ President Kathy Times. "Sheila is the model for taking her years in the industry and ‘reinventing’ her skill-set in new ways. Her story is inspirational for many in a changing time in the news business. We are proud to honor her with this award.”

 Prior to starting her firm in 1990, Brooks built a distinguished television career as a news director, reporter, anchor, and documentary producer at the CBS, NBC, PBS and Fox owned-and- operated and affiliate TV stations across the country. In more than 34 years in the television and communications industry, Brooks earned several awards, including 40 national Telly Awards, a national Gracie Award from the Alliance for Women in Media and induction into the Silver Circle, a Hall of Fame honor for recognizing more than 25 years of excellence in journalism from the National Academy of Television Arts and Sciences.

This year, Brooks will join other top honorees, including NABJ Founder Acel Moore who will be honored for Lifetime Achievement; the Miami Herald’s Jacqueline Charles for Journalist of the Year; ESPN’s Claire Smith for the Legacy Award; and Newsday’s Kimberley A. Martin, for Emerging Journalist of the Year during NABJ’s Annual Awards Gala on Saturday, Aug. 6. The Salute to Excellence Awards Gala recognizes journalism that best covered the black experience or addressed issues affecting the worldwide black community during 2010.  

"There is not a better fit for this award.  Sheila Brooks embodies the namesake of this award, Pat Tobin, to a tee,” said Aprill O. Turner, NABJ associate member representative and founder of the award.  "Sheila’s commitment to NABJ, her heart for service, and her willingness to help show others the ropes of how to be a successful entrepreneur, hits the mark on all cylinders for this inaugural award. We commend her, she is truly deserving of this honor.”

 NABJ's 36th Annual Convention and Career Fair will take place Aug. 3-7, 2011 at the Pennsylvania Convention Center in Philadelphia, PA. For additional information, ticket sales, and registration, please visit here.


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