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2015 Workshops and Programs
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Schedule at a Glance


Special Events

Career Fair and Expo

Authors Showcase
and Bookstore

Host Hotel

Travel Information

to Minneapolis






(Subject to Change)  
NABJ will present its signature programming at #NABJ15, scheduled Aug. 5-9 at the Hilton Minneapolis and Minneapolis Convention Center. Here are a few programs you will not want to miss including a few stellar offerings that require advanced registration. 


 MCC Room: 101G

Bring Your ‘A’ Game
Journalists are crossing back and forth between traditional journalism and public relations as mass communications continues to evolve. This session led by NABJ Associate Representative Dawn Roberts will highlight how you can stay on top of the game as a media professional. Panelists include Richelle D. Payne, president, National Black Public Relations Society.

MCC Room: 101A
The Basics: Listen and Remember It
This session presented in partnership with the University of Minnesota School of journalism and
Mass Communications is tailored to young journalists and others who want to review the basics and learn how to springboard those skills into today’s newsrooms. Pulitzer Prize winner Christopher Ison, now a professor of mass communications, will lead this in-depth workshop with NABJ educators and members.

3:00  P.M. - 5:00  P.M.
MCC Room: 101D
Following the Money in a Post-Citizens United World
As the 2016 presidential election approaches, The Center for Public Integrity will explain how to track the ever-growing amounts of money exerting growing influence on the American political process.  The session instructors are experts on money in politics. Teaching materials will be provided. Participants will receive story ideas, and hear about the best writing on money in politics in American from the 2012 election and beyond.

3:00 P.M. - 5:00 P.M.
MCC Room: 101E
How A Journalism Fellowship Can Transform Your Career
Fellowships offer promising journalists the opportunity to study, innovate and experiment in a stimulating academic setting surrounded by colleagues from around the world. The John S. Knight Journalism Fellowships at Stanford, the Knight-Wallace Fellowships at the University of Michigan and the Nieman Fellowships at Harvard offer varying paths to personal and professional growth. In this session, alumni and staffers from representing these three programs discuss the benefits of fellowships, how the programs work, how to prepare and how to decide if a fellowship is right for you. Former NABJ Vice President-Print Ernie Suggs and James Geary of Harvard will lead this discussion.


8:00 A.M. - 5:00 P.M.
MCC Room: 205CD
NBCUniversity at the NABJ15
A one-day intensive workshop, geared toward on air AND off air convention attendees, taught by NBCU “professors” for individuals at all levels of their career. Click HERE for more information and the online application.

12:30 P.M. - 2:00 P.M.
MCC Room: 101F
Equity and Education in 2015
Hear from journalists and advocates about the opportunities and challenges facing America’s students of color and how to dig into data to tell the stories that matter in your community. Our panel will focus on the current state of public education and its impact on African-American youth, fresh angles to cover and how to find the information and experts that will resonate with your readers and viewers.

12:30 P.M. - 2:00 P.M.
MCC Room: 101A
The Art of the Interview
Have you ever listened to, watched, or read an interview and thought: I wonder what else that person said.  Have you ever read or heard a piece and thought:  They missed an opportunity!   Have you ever watched an interview and thought: This is boring!  During American Public Media’s “The Art of the Interview” workshop, participants will be led through a discussion that focuses on making the most of interview opportunities as reporters and as producers. We will remind participants of the things they should have in their virtual and terrestrial tool kits and give them useful tricks of the trade. That’s everything from advice like: always keeping the tape rolling to creating opportunities for surprise and genuine emotion during the interview.  The workshop will be valuable to journalists of all mediums and all skill levels. The workshop will be interactive.  Panelists and participants will collaborate on exercises that help identify opportunities for great sound, strong writing, and compelling digital content." 

12:30 P.M. - 2:00 P.M.
MCC Room: 101E
NABJ History In Pictures: A Conversation with Jason Miccolo Johnson
Jason Miccolo Johnson is a nationally known award-winning photojournalist perhaps best recognized for his trademark visual call-and-response shooting style where the focus is on the subject's eyes and hands. Since 1990, he has been the official annual convention photographer for the National Association of Black Journalists.

12:30 P.M. - 2:00 P.M.
MCC Room: 101B
Blackout: A disconnect of mass media coverage of African Americans
No surprise that some mass media outlets, particularly those of a conservative bent are being accused of excessive stereotyping and engaging in race baiting in their coverage concerning stories involving people of color. From the national to the local news desk there are examples to prove those accusations are true.

MSNBC’s “Morning Joe” host Joe Scarborough when weighing in on the drunken chant of “If You're Happy and You Know It” by Sigma Alpha Epsilon (SAE) fraternity members in Oklahoma – words changed by the frat members to make it a racist chant – blamed their actions on them listening to too much rap music. Ohio Fox 8 anchor Kristi Capel on air talked about Lady Gaga’s Oscar performance of the “The Sound of Music” songs saying “it’s hard to hear her voice under all that jigaboo music.” She later claimed to not know that jigaboo was a racial slur.

Too often the gross omission of mass media coverage relative to the African American community – aside from the “bleed and lede” stories – is a growing and apparent accepted controversial trend.

Executives representing some of the oldest and most respected Black owned media companies in the nation, as well as experts in the genre – will debate how this practice of mass media racialism results in an erroneous and a potentially harmful impression of African Americans.

12:30 P.M. - 2:00 P.M.
MCC Room: 101C
Sound Gathering: 101
How many times have we seen a wonderful multi-media project that had award-winning pictures or video, but crappy audio?  How often have you heard bad audio in commercial or public radio?  On the other hand, how many times have you heard audio on the radio, on television or in multimedia that is so engaging, clear and precise that it left you absolutely mesmerized?  There are secrets to gathering high quality audio. You need the proper equipment, a bit of technical knowhow and patience.  This session will walk NABJ members step-by-step through the various equipment and techniques used by producers with years of award-winning sound gathering experience.  Whether it’s a shotgun mic, a pistol grip or just a good pair of headphones, the presenters will show you how to get the absolute best and most compelling audio for your journalism projects.

12:30 P.M. - 2:00 P.M.
MCC Room: 101D
Remembering the late Stuart Scott and Bryan Burwell
Panel discussion centering on the two late sports journalist stars, who opened doors, broke barriers and set trends. Scott is arguably the greatest sportscaster we’ve ever known who stayed true to himself with his unique style and was widely popular. Burwell was a columnist for the St. Louis Post Dispatch, a reporter for HBO Real Sports and was a regular panelist on ESPN’s Sports Reporters. Both have recently succumbed to cancer. The goal is to learn about their legacy in the sports journalism world through colleagues that knew them best and reveal the secrets that made them stars.

2:15 P.M. - 3:45 P.M.
MCC Room: 101A
As more and more of us become freelancers and independent journalists, and there is a need for science, health, environment and climate news content, let’s provide an opportunity for our members to pitch stories to science and health editors. Editors get to snag new content provided by our journalists, we help our folks get assignments as well as pay, and we build relationships between the association and news organizations (relationships we haven't had in the past). It's a win-win-win.





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