NABJ Releases 4th Annual Diversity Census at CBC Braintrust
Friday, September 23, 2011
Posted by: Aprill Turner
DC (September 23, 2011) -The National Association of Black
Journalists (NABJ) announced the results of its 4th Annual Television
Newsroom Management Diversity Census on Thursday, September 22 during the
Congressional Black Caucus Annual Legislative Weekend. The findings were released during a
Braintrust Workshop titled "The
Deciders…Who Calls the Shots in Broadcast News.
The report reveals that 228 television
stations owned by some of the largest media companies in the United States mostly
fall short of matching the demographics of their metropolitan areas.
NABJ encourages newsroom management
diversity to ensure fair coverage of communities.
According to the 2010 United States
Census, non-Whites comprise nearly 35% of the U-S population but the study
finds that people of color fill only 12% of the newsroom manager positions at
stations owned by ABC, Belo Corporation, CBS, Cox, Fox, Gannett, Hearst, Lin
Media, Media General, Meredith, NBC, Nexstar Broadcasting, E.W. Scripps
Company, Post-Newsweek and Tribune.
Out of a total of 1,157 managers, 1,017
are White, 81 are Black, 42 are Hispanic, 16 are Asian and 1 is Native
"These numbers are disappointing,” said
NABJ president Gregory H. Lee, Jr. "If the media doesn’t reflect America, the
stories and issues of those who are under-represented will not be told.
” The NABJ report counts those people
with the title of general manager, news director, assistant news director,
managing editor, assignment manager or executive producer. These are the people
who make personnel decisions, set the news agenda and make coverage decisions.