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NABJ Releases 4th Annual Diversity Census at CBC Braintrust

Friday, September 23, 2011   (0 Comments)
Posted by: Aprill Turner
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Washington, DC (September 23, 2011) -The National Association of Black Journalists (NABJ) announced the results of its 4th Annual Television Newsroom Management Diversity Census on Thursday, September 22 during the Congressional Black Caucus Annual Legislative Weekend. The findings were released during a Braintrust Workshop titled "The Deciders…Who Calls the Shots in Broadcast News.

The report reveals that 228 television stations owned by some of the largest media companies in the United States mostly fall short of matching the demographics of their metropolitan areas.

 NABJ encourages newsroom management diversity to ensure fair coverage of communities.  

According to the 2010 United States Census, non-Whites comprise nearly 35% of the U-S population but the study finds that people of color fill only 12% of the newsroom manager positions at stations owned by ABC, Belo Corporation, CBS, Cox, Fox, Gannett, Hearst, Lin Media, Media General, Meredith, NBC, Nexstar Broadcasting, E.W. Scripps Company, Post-Newsweek and Tribune. 

Out of a total of 1,157 managers, 1,017 are White, 81 are Black, 42 are Hispanic, 16 are Asian and 1 is Native American. 

"These numbers are disappointing,” said NABJ president Gregory H. Lee, Jr. "If the media doesn’t reflect America, the stories and issues of those who are under-represented will not be told.

” The NABJ report counts those people with the title of general manager, news director, assistant news director, managing editor, assignment manager or executive producer. These are the people who make personnel decisions, set the news agenda and make coverage decisions. 

NABJ would like to thank the Benton Foundation for sponsoring this study. For additional information on the Benton Foundation, please visit here.

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