Washington, D.C. (July 6, 2011)-The National Association of Black Journalists (NABJ) announces that financial journalist Stacey Tisdale will be the recipient of its 2011 Community Service Award. The honor will be presented at the association's 36th Annual Convention and Career Fair in Philadelphia, PA, the nation's largest annual gathering of minority journalists.
Tisdale has reported on business and financial issues for more than 15 years. A financial expert, she appears on NBC's Today Show and reports for Need to Know, a weekly national broadcast on PBS. Tisdale is also a contributor to WowOWow.com, a website for women.
Tisdale is being honored for what began as a six-year study of financial behavior. She found that social messages from advertisers and the media, stereotypes about race and gender, as well as early role modeling are among the primary determinants of financial habits.
This methodology serves as the basis forWinning Play$- a financial education program for high school students. The program won the U.S. Department of Education's Excellence in Economic Education Award in 2010.
"As journalists, sometimes we see things that stick with us," said Tisdale. "I could see what a big crisis financial illiteracy was. I felt a responsibility to use what I saw and make a difference."
The program was created in conjunction with NFL Hall of Famer Ronnie Lott'sAll Stars Helping Kids Foundation, an organization that aims to help 1 million high school students in underserved communities with financial literacy.
"I believe that Winning Play$ is a tremendous example of a journalist using her platform to see the need for change and make a difference," said friend, colleague and longtime NABJ member Jeffrey Ballou, Congressional producer for Al Jazeera Network's English language channel in Washington, D.C.
In addition, Tisdale is a board member and advisor for John Hope Bryant's financial literacy organization, Operation HOPE. She also has authored a personal finance curriculum for college students on behalf of The White House and Operation HOPE. This program became a requirement for Spelman College students during the 2008-2009 academic year and is being adopted by Historically Black Colleges across the United States. Tisdale also serves on the board of the YWCA in Greenwich, Connecticut, and creates financial education and life skills programs for professional sports teams and corporations.
Additionally, Tisdale is nominated for the 2011 NABJ Salute to Excellence National Media Award in the category of Television Long Form reporting for "Benefits in Doubt," a story she reported as Business Correspondent for PBS WNET's nationally broadcast newsmagazine show Need to Know.
Tisdale will be honored on Thursday, August 4, 2011 at NABJ's Annual Convention and Career Fair, which will take place August 3-7 in Philadelphia, PA. For additional information, ticket sales, and registration, please visit here.