SRB Communications’ Sheila Brooks will receive NABJ’s Inaugural Award for Media Professionals
Tuesday, April 26, 2011
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Posted by: Aprill Turner

Brooks Embodies
the spirit of the award’s Namesake, Patricia L. Tobin
WASHINGTON, D.C.-(April 26, 2011)--Sheila Brooks,an Emmy-award
winning journalist, entrepreneur, and dedicated advocate for minority and
women’s issues and small businesses will receive the National Association of Black Journalists
(NABJ), inaugural Patricia L. Tobin Media Professional Award, the Board of
Directors announced at its spring meeting.
Brooks is founder, president and
CEO of SRB Communications, LLC,a
full-service media and communications agency and
post-production facility in Washington, D.C. Her agency, which recently
celebrated its 20th anniversary, offers programming for television
and radio, broadcast-quality video production; event production; as well as creative,
branding and strategy for advertising, marketing and public relations campaigns.
Brooks is also an Entrepreneur in Residence in the John H. Johnson School
of Communications at Howard University. In this role, she provides consulting
services in strategy, branding and media outreach for the newly established
entrepreneurial incubator for students and emerging business owners.
"I am
humbled and blessed to receive this special award from my NABJ family. This
award honors the remarkable achievements of an exceptional leader and
entrepreneur and is a tribute to the legacy of a longtime friend and colleague
who touched my life and so many others,” Brooks said. "Pat Tobin’s
shining light will help me help others live their dreams and become
entrepreneurs!”
NABJ member Pat Tobin
of Los Angeles passed away in 2008. Tobin was president
and CEO of Tobin and Associates, a prominent minority, woman-owned public relations
firm. She was a dedicated activist for causes that impacted minorities, women
and youth; and was co-founder of the National Black Public Relations Society.
"It gives us great joy to honor
Sheila Brooks. She is one of NABJ’s hardest-working members, from lending her
production expertise to hosting a golf tournament to raising money for the
organization. Sheila goes above and beyond for NABJ,” said NABJ President Kathy
Times. "Sheila is the model for taking her years in the industry and
‘reinventing’ her skill-set in new ways. Her story is inspirational for
many in a changing time in the news business. We are proud to honor her with
this award.”
Prior to starting her firm in
1990, Brooks built a distinguished television career as a news director,
reporter, anchor, and documentary producer at the CBS, NBC, PBS and Fox
owned-and- operated and affiliate TV stations across the country. In more than 34 years in the television and communications industry, Brooks earned several awards, including 40 national Telly Awards, a national Gracie Award from the Alliance for Women in Media and induction into the Silver Circle, a Hall of Fame honor for recognizing more than 25 years of excellence in journalism from the National Academy of Television Arts and Sciences.
This year, Brooks will
join other top honorees, including NABJ Founder Acel Moore who will be honored for
Lifetime Achievement; the Miami Herald’s Jacqueline Charles for Journalist of
the Year; ESPN’s Claire Smith for the Legacy Award; and Newsday’s Kimberley A.
Martin, for Emerging Journalist of the Year during NABJ’s Annual Awards Gala on
Saturday, Aug. 6. The Salute to Excellence Awards Gala recognizes journalism
that best covered the black experience or addressed issues affecting the
worldwide black community during 2010.
"There is not a better fit for this
award. Sheila Brooks embodies the
namesake of this award, Pat Tobin, to a tee,” said Aprill O. Turner, NABJ associate
member representative and founder of the award. "Sheila’s commitment to NABJ, her heart for
service, and her willingness to help show others the ropes of how to be a
successful entrepreneur, hits the mark on all cylinders for this inaugural
award. We commend her, she is truly deserving of this honor.”
NABJ's 36th Annual
Convention and Career Fair will take place Aug. 3-7, 2011 at the Pennsylvania
Convention Center in Philadelphia, PA. For
additional information,
ticket sales, and registration, please visit here.
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