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Seminars

NABJ Media Institute

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    THE BUSINESS OF FREELANCING:
    HAVING A CAREER YOU LOVE AND MAKING A GOOD LIVING AT THE SAME TIME

    May 2009
    TBD

    Sponsored by:
    Business Wire

    WHO IS THIS FOR?

    Because of the constant change in the journalism industry, staff positions are being reduced at record numbers.  It is not certain whether the newsrooms will hire employees or independent contractors.  Wouldn’t you like to be ahead of the pack?  The goals of the seminar are to show journalists how to transition into freelancing, whether it be from a layoff, buyout or by choice and to teach the business side of freelancing in order to continue to have a successful career.

    REGISTER ONLINE
    www.MyNABJ.org

    REGISTRATION RATES

    Before May, 2009
    Members: $59
    Non-Members: $99

    After May, 2009
    Members: $99
    Non-Members: $199

    TOPICS:

    MAKING THE TRANSITION:

    • Although the work you do will be he same as if you were employed, finding the work will be very different.  Learn how the professionals, made the transition, how they built contacts and what not to do as you build your freelance career.
    • Understand how to cultivate long-lasting working relationships and how to market yourself as a business that companies and other sources will want to work with regularly.

    WHAT MAKES THIS A BUSINESS?

    • Learn how to make yourself a profitable business.  You will understand how the journalism industry works as a business and why you have to protect your assets, including your work.
    • The panel will go over difficult business models and provide you with the basic information on what you need to know .as well as some ideas on how to structure your business.  It is essential that you are protected both personally and professionally.
    • There will be an overview on accounting practices, salary structure, insurance packages, overhead, setting up your office and the cost of doing business (CODB).
    • Listen as others explain how to grow your business and plan for the future.

    CONTRACTS:

    • As a staffer, certain rights belonged to your employer.  As an independent contractor, your work should be your property. We will go over examples of contracts and how to understand certain language, what should trigger a ‘red flag’ and how to find great legal advice.
    • Become familiar with the art of negotiations. If you know your CODB, then you will know what your bottom line is. There is always room for negotiation as long as you remember you are running a business.  Your customers understand this, therefore, so should you.

    PANELISTS:

    Panelists will include writers, editors, photographers and producers from print,
    Television, online media and radio.

    BEING THE BOSS:
    FILLING THE POOL FOR PRODUCERS AND MANAGERS






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